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Upsell Strategy Playbook
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Private: Particl

Decoding Your Data

The hands-on playbook for data-driven competitor research, market trends & smarter product decisions.

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Data Strategy Playbook

Download this in-depth guide created by Longplay & Particl to help you drive a true data-driven business strategy. Learn to turn data into insights to analyze market trends, benchmark against competitors & develop a product strategy.

By the teams who have partnered with brands like:

Here's a Sneak Peek!

What You'll Learn:

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    How to Benchmark Your Business Against Competitors:

    Learn how to track competitor sales, pricing, and marketing strategies to identify gaps and opportunities that will keep your brand ahead of the curve.

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    How to Identify Market Trends and Whitespace Opportunities:

    Discover how to analyze industry trends and customer demand to make informed product and pricing decisions that maximize revenue and market share.

What You'll Learn:

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    How to Apply Data to Product, Pricing & Marketing Strategies:

    Gain a proven framework to optimize product development, go-to-market strategies, and pricing models—all backed by real-world data and case studies.

Table of Contents:

1

Post-Mortem Analysis: Turning Past Data Into Future Growth

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2

Business Strategy Planning: Setting Data-Backed Goals

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3

Market Trends & Benchmarking: Understanding the Landscape

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4

Competitor Research: How to Leverage Competitive Intelligence

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5

Product Research: Identifying What to Build Next

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6

Putting It All Together: Actionable Next Steps for Your Brand

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Longplay Academy Playbooks
loved by 2000+ marketing teams, executives & founders from companies like:

About Us:

Longplay
Retention Marketing Agency

Longplay is a full-service retention & lifecycle marketing partner for DTC e-commerce brands to optimize each stage of their customer lifecycle. Our methodology helps brands convert more leads, drive repeat purchases, increase AOV & increase customer LTV.

Our team has generated $300M+ in revenue for brands through email, SMS, direct mail, loyalty & membership programs, mobile apps & more. We’ve partnered with 7, 8 and 9-figure DTC e-commerce brands such as Dr. Squatch, Boxed Water, Dr. Harvey’s, iRestore & more.

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Particl
Competitor Intelligence Platform

Particl is a market intelligence platform built to help e-commerce brands make smarter, data-driven decisions. Instead of relying on guesswork or gut instinct, Particl gives businesses access to real-time insights into what’s happening in their market—from competitor product performance and pricing to emerging trends and shifting customer preferences.

Particl serves e-commerce and consumer brands that want to stay competitive, especially those in product development, marketing, or strategy roles. Whether a company is exploring new product ideas or fine-tuning its pricing strategy, Particl equips teams with the insights they need to move faster and make more confident decisions.

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