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Upsell Strategy Playbook
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Private: Amped

Pop-Up Power-Ups

Strategies to drive growth through website pop-ups from welcome & beyond.

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Pop-Up Playbook

BFCM Beyond The Basics

Get the playbook by Longplay & Amped with advanced strategies to grow your email list & drive growth for BFCM (and beyond!

By the teams who have partnered with brands like:

Here's a Sneak Peek!

What You'll Learn:

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    What Makes A High-Performing Pop-Up:

    Grow your email list in time for BFCM by creating high-converting opt-ins, running high-impact A/B tests & understanding the critical role your website pop-up plays in retention marketing,

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    How To Convert More Subscribers:

    Learn how to create and optimize your Welcome Flow for a seamless pop-up journey that converts new email subscribers into first-time customers

What You'll Learn:

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    Strategies Beyond The Welcome Flow:

    Explore the proven strategies to use pop-ups to grow your SMS list, drive conversions (and opt-ins) during BFCM promotions & product launches to drive more revenue

Table of Contents:

1

The Power Of Pop-Ups

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2

Anatomy Of A High-Performing Pop-Up

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3

Converting Subscribers Into Customers

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4

Product Launch Pop-Ups

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5

Promotion Pop-Ups

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6

Customer Segmentation Pop-Ups

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7

SMS List Pop-Ups

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Longplay Academy Playbooks
loved by 2000+ marketing teams, executives & founders from companies like:

About Us:

Longplay
Retention Marketing Agency

Longplay is a full-service retention & lifecycle marketing partner for DTC e-commerce brands to optimize each stage of their customer lifecycle. Our methodology helps brands convert more leads, drive repeat purchases, increase AOV & increase customer LTV.

Our team has generated $300M+ in revenue for brands through email, SMS, direct mail, loyalty & membership programs, mobile apps & more. We’ve partnered with 7, 8 and 9-figure DTC e-commerce brands such as Dr. Squatch, Boxed Water, Dr. Harvey’s, iRestore & more.

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Amped
Website Pop-Up Platform

Amped is the email & SMS pop-up platform built for DTC brands, transforming pop-ups into a powerful channel that drives real results.

Recently acquired by MailChimp, Amped helps brands maximize customer acquisition with 10-15% opt-in rates & branded customized pop-ups.

Amped powers pop-ups for brands like Ridge, Feastables, Javy, FabFitFun, Arrae, Glamnetic & more

Get Early Access