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Upsell Strategy Playbook
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Private: Rivo

The Loyalty Advantage

Playbook + email template to drive loyalty & membership program growth

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Customer Retention Playbook

Grow & Scale Your Loyalty Program

Download this comprehensive guide created by Longplay & Rivo on all the flows and campaigns you need to launch & scale your loyalty program through email & SMS.

By the teams who have partnered with brands like:

Here's a Sneak Peek!

What You'll Learn:

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    What Makes A Loyalty Program Successful:

    Understand the role that a loyalty program plays in the retention marketing strategy of 7, 8 and 9-figure brands & how to make it successful.
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    Drive Loyalty Program Membership:

    Learn the 15 ways to drive awareness & signups for your loyalty program through your email/SMS flows & campaigns.

What You'll Learn:

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    Design An Effective Loyalty Program:

    Build an effective loyalty program right from the beginning with compelling rewards, points systems, and tiered benefits that resonate with your customers.

Table of Contents:

1

The Retention Ecosystem

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2

The Role Of A Loyalty Program

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3

Building A Launch Strategy

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4

9 Ways To Drive Signups With Email & SMS Flows

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5

6 Ways To Drive Signups Through Email & SMS Campaigns

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Longplay Academy Playbooks
loved by 2000+ marketing teams, executives & founders from companies like:

About Us:

Longplay
Retention Marketing Agency

Longplay is a full-service retention & lifecycle marketing partner for DTC e-commerce brands to optimize each stage of their customer lifecycle. Our methodology helps brands convert more leads, drive repeat purchases, increase AOV & increase customer LTV.

Our team has generated $300M+ in revenue for brands through email, SMS, direct mail, loyalty & membership programs, mobile apps & more. We’ve partnered with 7, 8 and 9-figure DTC e-commerce brands such as Dr. Squatch, Boxed Water, Dr. Harvey’s, iRestore & more.

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Rivo
Customer Retention Platform

Rivo is a premier customer loyalty platform designed to empower e-commerce brands with advanced tools for retention and growth. Our platform simplifies the creation and management of loyalty, referral, and membership programs, offering features like customizable rewards, seamless integrations, and robust analytics.

Rivo powers loyalty, referral & membership programs for brands like HexClad, Way of Wade, Kitsch, Pier1, Outer Aisle, Loverboy, DYPER, Rareform, Emi Jay, Dressbarn, and over 7,000 more.

Get A Demo